1) Who we are
Groupify (“we”, “us”) is a UK-based marketing service for local businesses. We act as a data controller for our website and marketing activities, and as a data processor when handling customer enquiries on behalf of clients.
Contact: info@groupify.uk, Exeter, Devon, UK.
2) Data we collect
- Contact details: name, email, phone, business info submitted via forms, email, WhatsApp, or phone.
- Usage data: pages viewed, referral source, device/browser info (via cookies/analytics).
- Lead details: service interests, location, messages, files/photos you share.
- Account & access data: where you grant us access to platforms (e.g., Facebook Page roles).
3) How we use data
- Respond to enquiries and provide our services.
- Operate and improve our website, content, and lead capture.
- Client onboarding, billing, and account management.
- Security, fraud prevention, and compliance.
- Send service updates; with consent, send occasional marketing (you can opt out).
4) Our lawful bases
- Contract: to provide the services you request.
- Legitimate interests: running and improving our business, preventing fraud, informing clients of service updates (balanced against your rights).
- Consent: for optional marketing or where required for cookies/analytics. You can withdraw consent at any time.
- Legal obligation: to meet regulatory or tax requirements.
5) Sharing & processors
We don’t sell personal data. We share it only with trusted providers to run our service, or if required by law. Typical processors include:
- Email & hosting (website/email delivery)
- Form handling (e.g., Formspree for contact form submissions)
- Calendar/booking (e.g., Calendly for calls)
- Maps & embeds (e.g., Google Maps)
- Messaging (e.g., WhatsApp for support)
- Analytics (see Cookies section)
We have appropriate data processing terms in place with our providers where applicable.
6) Cookies & analytics
We may use essential cookies (for basic site functionality) and optional analytics cookies to understand aggregate usage. Where required, we’ll ask for consent before setting non-essential cookies. You can adjust your browser settings to refuse cookies, but some features may not work as intended.
7) How long we keep data
We keep personal data only as long as necessary for the purposes described above—typically for the duration of a client relationship and a reasonable period afterwards, or as required by law (e.g., financial records).
8) Security
We use reasonable technical and organisational measures to protect personal data. No system is 100% secure; please take care when sharing sensitive information online.
9) Your rights (UK/EU)
Under UK GDPR/EU GDPR you may have the right to:
- Access a copy of your personal data.
- Correct inaccurate or incomplete data.
- Delete your data (where applicable).
- Restrict or object to processing.
- Data portability (receive data in a commonly used format).
- Withdraw consent at any time (for consent-based processing).
- Lodge a complaint with the ICO (UK) or your local supervisory authority.
To exercise your rights, email info@groupify.uk. We’ll respond as required by law.
10) International transfers
Some providers may process data outside the UK/EEA. Where they do, we rely on adequate safeguards (e.g., adequacy decisions or Standard Contractual Clauses).
11) Children
Our services are not directed to children. Please contact us if you believe a child has provided personal data so we can delete it.
12) Changes to this policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a refreshed “Last updated” date.
13) Contact
Questions about privacy? Email info@groupify.uk or WhatsApp 07305 960646.
Need help with your data?
We’re happy to clarify anything in this policy or handle a data request.